Sources of information
Lack of information, or inadequate or misleading information about vaccine safety, increases the risk of the erosion of trust and confidence in health experts, immunization programmes and governments. Ultimately it can result in lost opportunities to protect health. WHO estimates that two million additional lives could be saved every year by the effective use of readily available vaccines.
Be aware of the different sources of information in your country. Even in remote rural locations in developing countries, the knowledge, attitudes and beliefs of the population towards vaccine safety are influenced by an increasingly wide range of information sources. Roll your mouse over the images to see what the main information sources might be.
Select from the below sources of online information that may help you as immunization manager to powerfully share information with colleagues and the public on the safety of vaccines and immunization.
All of the statements above are correct.
Relevant tools include discussions on social media channels, e.g. Facebook, Twitter; blogs (diaries, opinion pieces and commentaries on news and events written by members of the general public as well as journalists and all kinds of experts); or Wikipedia, the online encyclopaedia, with content freely created by its worldwide contributors.
All these forms of communication can be harnessed to deliver correct health messages on vaccine safety and to counteract misleading or health-damaging information that is causing concern locally or nationally.
The World Wide Web is a mine of useful information on various topics, but also contains websites of dubious quality. Many quality web sites contain science-based information about vaccine safety. Others provide unbalanced and misleading information, which can lead to undue fears, particularly among parents and patients. At WHO's Vaccine Safety Net web site you can find web sites providing information on vaccine safety which adhere to good information practices.
Should you be seeking information on vaccine safety that you want to communicate in your country or region, consider the advice of the Global Advisory Committee on Vaccine Safety (GACVS) on how to identify good information practices for vaccine safety websites.